Using Neutral Accents for Voiceover Localization seems counter-intuitive, but it can be very effective if done with the right strategy in mind. As discussed in the first part of this three-part series on Voiceover Localization: “Voiceover localization is the process of adapting voiceovers to make them more appealing and understandable to a target audience in …
What is New in Voiceover Localization? The voiceover localization industry is constantly evolving, as new technologies and trends emerge. We have already discussed What is Voiceover Localization in the previous blog post. Now here are some of the latest developments in Voiceover Localization: Specific Technological Advances In addition to these general developments, there are also …
Voiceover Localization is More than Dubbing What is Voiceover Localization? Isn’t it just “dubbing” into another language? Not quite: it’s dubbing with strategic marketing purpose in mind. Voiceover localization is the process of adapting voiceovers to make them more appealing and understandable to a target audience in a specific country or region. This involves translating …
Learning Polish for my Clients in Poland I work with voice over studios around the world, but one of my favorite jobs is recording as an American Voiceover in Poland, or as they say “Amerykański lektor w Polsce”. No, I didn’t look that up with an auto translator. I’ve been learning Polish since the start …
Reaching a Global Market with your Voice Over English is a global language, with over 430 million people speaking it as their first language. But it is also the global business language, with estimates that 1 to 1.5 billion people speak English as their second language. To reach this audience, many of my corporate and …
